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A site for people who create complex products.
Jun 17, 2013
• Products

Give your customers a vision to aspire to

Understand what your customer aspires to (be / have / produce) and give them a vision that mirrors this. When you and your customer are working towards …read more

Jun 17, 2013
• Products, User Experience

Build a better dashboard

Every product starts out as something great, and at some point, some percentage invariably end up as a single-page dashboard. Despite their ubiquity in cars, (single-page) dashboards …read more

Jun 14, 2013
• Products, User Experience

Let users design your product

(They’ll do a better job than you) All the objections are true: users don’t have design experience; Steve Jobs said never to ask users what they want; …read more

Recent Posts
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  • ‘Influencers’ Book review part 1
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